Relationships 2.0
Fundraising in 2008 proved it really is about who you know.
Tweetsgiving: combining clicks and bricks to build a classroom
Epic Change, a nonprofit that uses the power of stories to create social change, raised $11,131 in 48 hours to build a classroom at a school in Arusha, Tanzania, using Twitter over Thanksgiving. The amount of money raised might not blow your socks off, but the creativity and connections behind this campaign just might.
Sarah Durham is president of Big Duck, a New York City-based branding, marketing and fundraising firm for nonprofits. She serves on the boards of the National Brain Tumor Society and the New York Chapter of the Association of Fundraising Professionals (AFP).
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