Resolutions, Reminders and the Mobile Revolution

In the meantime, as fundraisers, we’ve always wanted to be where our donors are when the urge to give strikes their fancy. (Gym owners figured out that they want to be where their members are too! Why do you think some gyms are open 24 hours a day?) Now, with mobile devices never being more than a few feet from their owners, we can be. And, with time and a better understanding of new pools of donor prospects, we can add to our donor files, too!