And the Winners Are ...
Don't Write Crappy Content!
In her To the Point column, Jocelyn Harmon warns, simply, "Don't Write Crappy Content!" Better yet, she offers valuable tips on how to avoid it.
Elements of a Successful Fundraising Appeal
In Easier Said Than Done, columnist Jeff Brooks outlines the seven crucial elements that are a part of every successful fundraising appeal. Are you including them in yours?
- People:
- Jeff Brooks
- Jocelyn Harmon
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