Hitting the Wall
‘Reverse graffiti’ campaign blasts London charity’s message to the public.
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The campaign also aims to increase year-round awareness of Crisis’ work, rather than just the Christmas perception that many people have of the organization.
“This campaign seeks to highlight that, while there are less visible signs of homelessness, the problem remains a major one and it’s imperative we get public backing that will allow us to continue to offer the help and support that can literally lead to many men and women rebuilding their lives,” says Andrew Page, director of fundraising at Crisis. FS
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Margaret Battistelli Gardner
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