Salvation Army Raised $130 Million During 2008 National Fundraising Campaign

Geographically, the Army saw large increases in donations to its kettles in the Eastern and Southern territories, by 19 percent and 12 percent, respectively. Meanwhile, the Western and Central territories experienced giving increases between 5 and 7 percent. The Army's overall national growth in spite of the ongoing economic downturn is attributed to the continuous generosity of the American people, a large breadth of corporate partnerships and the greater application of innovative tech-based approach to fundraising.