Search Engine Optimization/Search Engine Marketing: They Really ARE Rocket Science!

* “People don’t watch TV ads any more,” said Brooks. They use TiVo or the remote control to bypass commercials. Same thing with print. He cited how a Washington, D.C., skin care spa regularly spent $495 on small print ads and acquired new customers for $111 each. Brooks’ applied Internet marketing techniques brought this down to $11 cost per acquisition.