Search Engine Optimization/Search Engine Marketing: They Really ARE Rocket Science!
This article originally appeared as the July 8 edition of Denny Hatch’s Business Common Sense, a Target Marketing Group e-letter. To comment on the article: http://bcs.targetmarketingmag.com/story/story.php?sid=110810. To subscribe to BCS: www.targetmarketingmag.com/bcs/index.bsp#subscribe.
Denny Hatch is the author of six books on marketing and four novels, and is a direct marketing writer, designer and consultant. His latest book is “Write Everything Right!” Visit him at dennyhatch.com.
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