Searching and Shopping for Good

"The whole point of this is that it's something you do every day," Ramberg says. "We search the Web so many times a day. You're giving up nothing on the experience front, but you're helping your favorite cause every time you search the Internet."

Nonprofits interested in signing up can go to GoodSearch.com and click on the button that says "Add a New Charity or School" at the bottom of the page. Any registered nonprofit or school is eligible. Ramberg recommends organizations interested in using the service sign up and promote their involvement to get as many people as possible to download the toolbar.