The Paradox of Asking
A simple exercise could help fundraisers get over their fear of making the ask.
The conversation could start out like this:
"Deborah, I have to admit I had my reservations about meeting with you today to discuss the possibility of you making a gift to my favorite organization. But out of respect for our friendship, which is so important to me, I wanted to ensure the discussion is done in the most respectful and sincere way. So despite my discomfort, I want to share with you why this mission is important to me and I think to you as well …"
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