Boo! Don’t Scare Away Your Donors
Simple steps ensure your fundraising has more treats than tricks.
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Sandy Rees
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How to avoid this creepy mistake: Make a plan today! Start putting ideas on paper, even if they are more of an outline. Then fill that outline in a little at a time. It won't seem so overwhelming that way.
Lack of support and participation from your organization leaders
Your executive director must be involved in fundraising. When it comes time to ask a donor for money or thank a donor for a gift, your top staff person must be involved. Likewise, your board of directors must pull its weight. It's one of the board's basic responsibilities. Board members should make monetary gifts themselves, and they should support fundraising efforts by attending or hosting events, opening doors to people they know, and thanking donors.
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