Simply ‘Inspiring’

In addition, the apple and honey dipper graphic and “Inspiring Jewish Journeys” teaser from the outer appears again below the signatures at the bottom of the letter and to the left of the ask on the reply device.

It’s another great example of simple and unique branding carried through all the elements of a mailing. My only recommendation to the JCC Association would be to move the image up a bit on the outer envelope. Unfortunately in its current position, the USPS bar code runs right through the teaser.