Single Touch Systems Launches Mobile Donations Program in Association With CharityCall and Truist
SAN DIEGO, April 7, 2009 — Single Touch Systems, Inc., (OTCBulletinBoard: SITO) Single Touch is pleased to announce the launch of a mobile donations program in association with CharityCall and Truist. Single Touch is a leading innovator in mobile commerce and direct response solutions and Truist is the leading provider of global philanthropy solutions. Callers can make donations to a charity or cause of their choice simply and efficiently by calling #505.
Single Touch's Abbreviated Dial Code platform enables consumers to easily use their mobile phones to connect to businesses by simply dialing a short number, such as #505. Single Touch is the industry leader of Abbreviated Dial Codes in America with ongoing marketing programs active with Black Entertainment Television (#BET), MTV (#MTV), www.poundtaxi.com (#TAXI) and many more.
Truist delivers innovative technology and services in over 50 countries, representing a cumulative $2.5 billion in charitable contributions.
"Charity Call is thrilled to be able to bring together market leading mobile technology from Single Touch and the reach of Truist as part of the Charity Call solution," says CharityCall Founder & President Robert A. Jones.
"Truist is committed to connecting contributors with worthy causes around the world," said Truist Executive Vice President Ron Vassallo. "Our partnership with CharityCall offers a new way to fulfill that commitment that is convenient, secure and innovative."
"Making an easier connection between a donor and their selected charity by dialing #505 is an important process made simple, instantaneous, trackable and most of all, gratifying to both parties" says Anthony Macaluso, CEO of Single Touch Systems.
CharityCall leverages Truist's relationships with over 1,000 charities to facilitate immediate one-time donations from caller's mobile phones. Single Touch's ADC makes it easy for callers to dial, select a charity of their choice and accept the charges to make a charitable donation which then appears on their wireless bill.
About Single Touch Systems
Single Touch Systems, Inc. (SITO) provides wireless operators, consumer brands, and retailers with innovative mobile commerce delivery solutions. Single Touch enables consumers to easily use their mobile phones to connect to businesses by simply dialing a short branded phone number, or Abbreviated Dial Code (ADC). Single Touch's ADC platform can be customized to the needs of brands and retailers, and facilitate operator direct billing for all services. Abbreviated Dial Codes, Mobile Coupon Platform, Listen Live Now, and other programs position Single Touch as a leader in mobile commerce solutions linking wireless with on-line and brick and mortar business, and leveraging the paradigm shift in how people use their mobile devices. In doing so, Single Touch drives revenue for operators, retailers and brands and streamlines purchasing options for the end user. For more information, please go to www.singletouch.net.
About Truist
Truist offers a complete portfolio of solutions supportive of global employee- and community-involvement program administration. Truist delivers innovative technology and services to more than 1,000 customers across more than 50 countries, representing a cumulative 3,000 programs, 1 million volunteers and $2.5 billion in charitable contributions. Learn more at www.truist.com.
About CharityCall
CharityCall LLC provides a highly innovative, convenient and universal mechanism for attracting and engaging charitable donations from cell phones without entering an SMS text, credit card or user specific information. This unique service integrates an Abbreviated Dialing Code (ADC) into its platform, thereby enhancing the ways in which charitable organizations promote, generate and collect donations from the general public. www.mycharitycall.com