Little Dogs ... Big Tricks
Fundraising with a tiny staff or budget might seem daunting, but smaller nonprofits can be real powerhouses when 
it comes to raising money.
Like most things in life, the key to a successful direct-mail acquisition program is commitment and consistency. Even small nonprofits must make this investment in order to survive. If done well, they will also thrive. FS
Dane Grams is senior director of development at GLSEN. Reach him at DGrams@glsen.org.
Dane Grams is the director of membership for Human Rights Campaign. He has held senior positions at Amnesty International, Greenpeace USA and Care2. Reach him at dane.grams@hrc.org.Â
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