Small Organization Snapshot: It Happened to Alexa Foundation

Moreover, Augellos says, the cultivation of repeat donors is of great import to It Happened to Alexa Foundation’s fundraising success: “Going forward I am trying to maintain multiple commitments so that every year is not like starting over.”

When asked what advice she would give to nonprofits similar in size and annual operating budget, Augellos said that very small nonprofits should concentrate as much as possible on containing costs.