So Fast Google Can't Ignore You: Donations Optimized for SEO
Here’s a bird’s-eye view of how SOS Children’s Villages Canada put its website back on the SEO map — without adding any new content.
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Parting thoughts
If a colleague at another nonprofit were to ask, “What’s the best way to manage our large nonprofit website?” I would tell him or her that option 1 is hiring a team to build the infrastructure on a cloud provider. Starting from scratch, the team sets up the servers and all the infrastructures. Then, it configures everything to make it high-performing for Drupal. In the end, you pay tens of thousands a year for hosting, and your search engine rankings could still suffer. We’ve been down that road.
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Daniel Loftus
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