So Fast Google Can't Ignore You: Donations Optimized for SEO
Here’s a bird’s-eye view of how SOS Children’s Villages Canada put its website back on the SEO map — without adding any new content.
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1. Giant leaps up in Google rankings: On pages with the exact same content, we’ve seen page ranks shoot up four full points — Angola rose from 1 to 5, for example. Now we’re indexed correctly to Google. The right third-party modules have all been configured and installed. Our new website platform optimizes page delivery within our design, allowing us to increase each page’s perceived value within the search engine marketplace. We’re actually showing up in other nations ahead of the local SOS national association for that nation — specifically, in anglophone countries. People are starting to ask us what we’re doing differently.
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Daniel Loftus
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