Tips for Making the Best of Any Social-Media Site, Part 1

By Frank Barry

With that in mind, here are 12 tips that will help you succeed no matter what social-networking site you apply them to.

Claim your land
As you get more and more involved in using social media, be sure to claim your land by creating your organization’s Facebook page, Twitter account, YouTube channel, LinkedIn profile, etc. Think about it like when the Internet became popular — you wanted to secure your domain even if you didn’t plan on using it right away so others wouldn’t register it.