Divine Integration
Social media is
just the latest way the International Fellowship
of Christians and Jews honors its leader’s
commitment to
innovation and a
multichannel approach to awareness and
fundraising.
■ The three-year-old planned-giving program is performing at a high level, and gift annuity and bequest commitments are growing at a strong pace.
■ There is a commitment to think creatively about ways to personally express appreciation to donors.
■ The biggest new emphasis is to go much deeper into data analysis to see trends of renewal and attrition, how best to optimize channels, and continue the investment in strengthening donor acquisition.
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