Book: ‘Social Media Tactics for Nonprofits’
Melanie Mathos and Chad Norman list 101 tips for making it work.
FS: What are nonprofits doing wrong in the social-media space as far as fundraising is concerned?
The authors: 1. Starting there! 2. Running social media in a vacuum. 3. Only focusing on fundraising to the detriment of engagement. (Making it their principal goal.)
FS: What is the most surprising thing fundraisers will read in your book?
- Companies:
- Blackbaud
- Nature Conservancy
Related Content
Comments
