Underwear Enclosed… No, Really
Southwest Indian Children’s Fund delivers a whallop thanks to an unusual enclosure — brand-new red undies.
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On the upside, nowhere in the package are they called “panties.” But they sure are red underpants, no doubt about that. And another thing is sure: I will never forget the day they arrived in my mailbox.
Kimberly Seville is a creative strategist and freelance copywriter. Contact: kimberlyseville@yahoo.com.
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