Speaking of Fundraising: The Anatomy of a Major-Gifts Ask
Afterwards
When the conversation is over and you’re back in the office, create a contact sheet and write down any information obtained from the call. Do a SWOT (Strengths, Weaknesses, Opportunities and Threats) analysis of the call for future reference, and verify your prospect research and database information. Send a note of thanks to the prospect(s) plus those involved with you in the visit. Plan your next move with the prospect and enjoy the satisfaction of completing a task so important to your job. Schedule a post-visit meeting with the ask group to critique the visit.
Duke Haddad, Ed.D., CFRE, is currently associate director of development, director of capital campaigns and director of corporate development for The Salvation Army Indiana Division in Indianapolis. He also serves as president of Duke Haddad and Associates LLC and is a freelance instructor for Nonprofit Web Advisor.
He has been a contributing author to NonProfit PRO since 2008.
He received his doctorate degree from West Virginia University with an emphasis on education administration plus a dissertation on donor characteristics. He received a master’s degree from Marshall University with an emphasis on public administration plus a thesis on annual fund analysis. He secured a bachelor’s degree (cum laude) with an emphasis on marketing/management. He has done post graduate work at the University of Louisville.
Duke has received the Fundraising Executive of the Year Award, from the Association of Fundraising Professionals Indiana Chapter. He also was given the Outstanding West Virginian Award, Kentucky Colonel Award and Sagamore of the Wabash Award from the governors of West Virginia, Kentucky and Indiana, respectively, for his many career contributions in the field of philanthropy. He has maintained a Certified Fund Raising Executive (CFRE) designation for three decades.
