To the Point: Spread the Word!
Better yet, create a distributed marketing strategy to allow others to do it for you.
Please note: I’m not telling you to get rid of your Web site (although that might not be such a bad idea for nonprofits without the financial or human capital to properly manage a Web site). You still need a home base on the Web where you can share vital information about your organization, including your IRS 990, annual reports and basic contact information — none of which, by the way, is “share-worthy” content. You also need a place to accept donations.
Related Content
Comments
