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Ken Burnett
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May%20issue<%2Fa>%20of%20FundRaising%20Success<%2Fa><%2Fem>,%20"Strength%20Training%20for%20Fundraisers<%2Fa>,"%20featured%2012%20tips%20from%20global%20fundraising%20consultant%20Ken%20Burnett<%2Fa>%20to%20help%20nonprofits%20flex%20their%20fundraising%20muscles%20and%20build%20(or%20rebuild)%20an%20effective%20development%20department%20from%20the%20ground%20up.%20As%20promised%20in%20the%20issue,%20here%20are%20the%20final%20steps%20—%2014%20and%2015.%0D%0A%0D%0Ahttps%3A%2F%2Fwww.nonprofitpro.com%2Farticle%2Fstill-more-strength-training-tips-fundraisers%2F" target="_blank" class="email" data-post-id="11406" type="icon_link">
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15. Finally, I'd give a little bit extra
To stand out, you have to be outstanding. So in fundraising it pays to go further than expected. My colleagues and I, therefore, would always offer a bonus, particularly, but not exclusively, when dealing with donors one to one. We'll have competitions to see who can come up with the most cost-effective and original "extra mile" that we can go, for our donors.
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Ken Burnett
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