Strike a Match
The Coast Guard Foundation and Toronto's Kids Help Phone formed some winning partnerships with donors, with their appeals, with corporate partners and with matching gifts.
“We knew this was not just a good way to fundraise, but a good way to reach out to members, show them the mission in action, show them something tangible happening now,” he adds.
With the past experience and the help of LW Robbins, CGF was able to use the templates already in place to turn around an appeal quickly once the tragedy hit and get it out within 48 hours. In order to raise as much money as possible as quickly as possible for bereaved families, LW Robbins and CGF created an inexpensive, “rapid response” format to convey urgency so donors would act immediately.
« Previous 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 43 44 45 46 47 48 49 50 51 52 53 54 55 56 57 58 59 60 61 62 63 64 65 66 67 AllNext »
Related Content
Comments
