Strike a Match(ing Gift)!

MJF: So, how do we do that?

FS: Well, that's as good a place to start as any. And actually the scenario I just mentioned is a little misleading. Organizations are best advised to be proactive in getting gifts that can be used as a challenge gift.

MJF: So most major donors probably wouldn't think to come to us with the idea of using their donations for a matching-gift challenge?