Structuring Staff for Online Success

Nonprofit organizations are resource constrained, as we all well know. According to a 15-question survey Convio conducted between September 2008 and October 2008 of 60 nonprofits, the most common response regarding their organization's top barrier to success was insufficient staff.

In the Convio webinar "Why Structure Matters: Organizing Your Staff for Online Success" in late June, Brian Hauf, vice president of client success services for Convio, and Mondy Lamb, marketing director for SPCA of Wake County, discussed the need for organizational structure within an organization, the downsides of not having a plan and the impact of structure on performance.