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Vinay Bhagat
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For the most part, fundraisers no longer believe online marketing is competitive with offline marketing. Most understand that you need to incorporate both into your marketing strategy and that they should be coordinated in order to realize synergies. Many fundraisers, however,
struggle with determining how much to focus on and invest in online marketing, and how to drive coordination between online and offline channels.
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- Companies:
- Convio Inc.
Vinay Bhagat
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