Survey Suggests Most UK Donors Have Not Changed Their Charitable Giving
But 14 per cent have cancelled direct debits donations, G2 Data Dynamics finds
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March 23, 2009 Third Sector Online — Almost six out of 10 people who responded to a survey by data analysis firm G2 Data Dynamics said their donations had not changed as a result of the economic downturn.
The poll, carried out in February, asked a representative sample of 30,000 UK consumers how their support for charities had changed during the recession. Seventy-nine per cent of 1,000 people who responded said they gave regularly to charity. Of these, 58 per cent of the said that their giving remained unchanged.
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Sarah Townsend
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