Taking Innovation to the MAXIs
Awards honor the hottest trends in direct marketing — and we can all learn from them.
Post-event, a bit of additional research revealed a very expensive product, but I kept it on the forefront on my list of innovative applications. Fast-forward to the 2011 MAXI Awards, and it was not surprising that a sound card incorporated into the Roaring Crowd Tube Mailer for the Washington Wizards, produced by Silver Marketing Inc., won a 2011 MAXI Big Idea platinum award for its success.
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