Talking Back: Postal Rulings

Joint costing, combined with the savings of being able to mail standard rate, enables many small- to medium-size nonprofits to keep their fundraising costs under control, so they can concentrate more resources on their charitable programs. Also, the nature of nonprofit fundraising is such that education and calls to action are often integral to the fundraising story. Sometimes, it’s impossible to ask people to contribute to a cause without explaining exactly what the organization does to further that cause.