Tear Down the Silos!
And as they calcify over time, they can get even worse.
As our friend global management and fundraising consultant Bernard Ross says, “It’s time to barbecue some sacred cows.”
There are different types of silos that can harm your organization. Do any of the following sound familiar?
Departmental silos
These occur when departments within an organization don’t communicate, cooperate and engage with each other for the benefit of the organization. Can you believe that some departments are reluctant to upgrade donors to monthly sustainers or major givers because they won’t get “credit” for their giving anymore? Have you heard major-gifts folks arbitrarily insist the direct-response people stop all communication with donors over $5,000 — even if the major-gifts team doesn’t have the staff to personally cultivate those most important donors?!
- Companies:
- Blackbaud
Tom Harrison is the former chair of Russ Reid and Omnicom's Nonprofit Group of Agencies. He served as chair of the NonProfit PRO Editorial Advisory Board.