This Month — A Brandraising Twofer

I also was taught to send thank-you notes after 
informational or job interviews, for professional referrals, or for just about anything else. The point was to let people know I appreciated the effort they'd made on my behalf.

Fundraising is, first and foremost, about relationships — and many of the basic tenets of good manners apply. Unfortunately, we often forgo the niceties of relationship-building in order to get through all of the day-to-day work that piles up. But thank-you notes? I have yet to meet a nonprofit that can afford to 
neglect them.