Soaring on Simplicity
The Air Force Association's control package cuts out the bells and whistles and focuses on straightforward information.
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When the package first launched in ‘97, the outer envelope looked remarkably similar to the one AFA currently is mailing, save for black typeface and a fourth line of copy. For AFA’s initial drop, the Barrys tagged on an official-sounding blurb: Communication Inside For Addressee Only. No Other Individual Permitted To Open Or Take Possession Of These Contents!
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Paul Barbagallo
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