Cover Story: The Art and Science of Fundraising
The American Diabetes Association has fundraising down to an art and a science
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“ADA has a supportive senior management team that believes in and practices the core values of the organization,” Brtva says. “I’ve never seen an organization and its leaders believe in the philosophy of ‘a rising tide lifts all boats.’ Senior leaders have gone out of their way to make staff, from all levels, feel welcome and we are encouraged to strive for excellence.”
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- American Diabetes Association
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Margaret Battistelli Gardner
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