The American Diabetes Association has fundraising down to an art and a science

By Margaret Battistelli Gardner

Another big change in approach came in the area of corporate philanthropy. Bennett is quick to point out the companies and foundations are, more than anything, groups of individuals who 1) are making decisions regarding philanthropy for the organization and 2) might also be looking for ways to participate on an individual level — as part of a team on one of ADA’s annual walks, for example.