The Committee Encouraging Corporate Philanthropy Leads Celebration of International Corporate Philanthropy Day

Philanthropy is no longer a discretionary expense – business executives realize that investing in their communities means investing in the long-term success and sustainability of their businesses. This trend is evidenced by CECP’s 2008 “Giving in Numbers” report, which found that among companies with decreased pre-tax profit in 2007, 57% still increased their giving. Philanthropy programs are investments in the future: for a company’s employees, its communities and for the business itself. Corporate giving yields the greatest social and business benefits when funding is predictable and sustainable which is even more critical in an uncertain economy.