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Situation ONE: Donor calls and wants to speak to someone “in charge.” That’s you. In less than a minute, you have the picture: “I told you to stop sending so much mail. I give twice a year — that’s it!”
As you check the database you see that, for the past three years, the donor has given nine times a year. What to do?
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- Margaret Guellich
Margaret Guellich
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