The Fine Art of Fundraising

To overcome the innate challenges involved in raising funds for the arts, the development staff at NYC’s Lincoln Center “leaves no stone unturned,” according to Tamar Podell, vice president of planning and development at the venerable institution.

“Through creative special events, flexible sponsorship agreements, dynamic direct-mail pitches, corporate solicitations and compelling face-to-face meetings … we aggressively work to convert the wonderful audience experience into increased annual operating support,” Podell says.