From Snoring to Soaring

Katya: OK, got it. And the creativity plot? That sounds juicy.
Kivi: Creativity stories are those with the “aha!” moments and those “what if we … ” stories that work out in the end. For a good creativity plot, you need a well-understood problem and a standard response that just doesn’t work. Again, use the people around you — clients, volunteers, donors — to explain the problem and inadequate solution. Then you talk about the new approach that your nonprofit or someone affiliated with your nonprofit is trying — and test runs and theories are OK here. It doesn’t need to be a completely well-thought-out and fully tested solution. Then you close with a vision of a new reality and how the original problem would be solved.