The Future of Fundraising: What a Difference Five Years Will Make

Texting is the preferred means of communicating for millennials
As this generation is its own tribe, and texting is its preferred means of communication, then it will continue to embrace affinity group texting in big numbers.

Adopting texting technologies that will foster and enable community building is what fundraisers should be doing now if you want your organization or cause to become a totem for this tribe.