The Green Production Process: Environment-friendly practices that make social and economic sense

Environmental certifications ensure that marketers’ production companies use paper produced from forests that are sustainably managed. The Sustainable Forestry Initiative (SFI) and the Forest Stewardship Council (FSC) manage the two most popular forest- and paper-certification programs in the U.S. Direct marketers that work with a production company that is FSC- and/or SFI-certified can display logos on the print material.