The Nevada Cancer Institute puts Las Vegas’ newfpound philanthropic nature to the test — and patients around the region come up winners.

By Nicole Rollender

She targeted people she calls the “usual suspects,” individuals “who were known to be generous, known to be affluent and had the inclination to give.”

“For us to ask for such a large gift, the cause would have to be something as big as this [cancer], as critical as this, something everyone could relate to,” she explains. “Almost everyone we talked to had some kind of cancer story. Many of the people we solicited actually left town for cancer treatment, either for themselves or for a family member.