The Nevada Cancer Institute puts Las Vegas’ newfpound philanthropic nature to the test — and patients around the region come up winners.

By Nicole Rollender

Through the early part of the campaign, two things surprised Gitomer, a seasoned fundraiser with more than 20 years’ experience. First, the success: “I thought we could be successful, but we’re even more successful than I thought. The first month I was here and was getting the lay of the land, I wondered how this was going to happen. How were we going to raise this amount of money? And how were we going to recruit the caliber of people we needed to recruit? But both of those efforts have been overwhelmingly successful.”