Cover Story: Worth The Gamble
The Nevada Cancer Institute puts Las Vegas’ newfpound philanthropic nature to the test — and patients around the region come up winners.
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To counteract that possibility, the NVCI began focusing more on the programs than the property.
“We knew from a fundraising point of view that the day the building opened, we couldn’t keep raising money for the building,” Gitomer explains. “The message was we’re going from opening a building to opening a cancer center. This was something our donors needed to know.
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Nicole Rollender
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