Cover Story: Worth The Gamble
The Nevada Cancer Institute puts Las Vegas’ newfpound philanthropic nature to the test — and patients around the region come up winners.
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Also woven into Gitomer’s message to donors is that the NVCI already is planning for the next building.
Going beyond the basics
So far, the NVCI’s fundraising program has emphasized major giving, which focuses on million-dollar gifts, but also includes donations of $100,000 and up. These donations chiefly come from the private sector, from individuals and corporations. The organization also receives some funding from medical professionals and researchers who come to work there, bringing with them research and development grants.
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Nicole Rollender
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