In Fundraising, Your English Teacher Gets an ‘F’

If you want copy that moves people to give, you’re better off being able to build infinitives so they sing — not mechanically following a nonsensical rule.
(I have a feeling the Starship Enterprise wouldn’t have gone as far if its five-year mission had been to go boldly or boldly to go.)

There’s more, of course. There’s a long list of no-nos imported from the classrooms. They don’t belong out here, where we have responsibilities to the missions we serve.