The Three R’s of Fundraising Success

If you aren’t able to personally and easily store and access tons of such vital information, then you are severely limited in the results you can achieve. All nonprofits, no matter what the size, must consider all such information a key asset. They must insist upon it, garner it and, most importantly, protect it. Any nonprofit that just has a record-keeping system consisting of a listing of gifts/pledges and prior written communications falls into the “limited” category. The best fundraising organizations harness the power of aggressive and extensive record keeping and use it to enable and insure outstanding results.