The Three R’s of Fundraising Success

By Jay Love

Your research can take other avenues, which also pay dividends, as you build the relationship. It could research about more than financial assets. Finding information from your contact source about the prospect’s personal opinions and passions is invaluable. If you can add other such key information about family situations and needs, which in many cases can only be uncovered via other personal relationships, then you are fully prepared to start and build a strong relationship.

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Jay Love Author's page Jay Love is the co-founder and current chief relationship officer at Bloomerang. He has served this sector for 33 years and is considered the most well-known senior statesman whose advice is sought constantly. Prior to Bloomerang, he was the CEO and co-founder of eTapestry for 11 years, which at the time was the leading SaaS technology company serving the charity sector. Jay and his team grew the company to more than 10,000 nonprofit clients, charting a decade of record growth. He is a graduate of Butler University with a B.S. in business administration. Over the years, he has given more than 2,500 speeches around the world for the charity sector and is often the voice of new technology for fundraisers.