The Blue and the Gold (and the Green)
The University of Notre Dame Alumni Association recently unveiled an online engagement center with social-networking capabilities fit to engage — and elicit gifts from — even the feistiest of the Fighting Irish alums.
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Notre Dame looks to its 120,000 alumni to lead it in its new initiatives. Bellairs says the secret is not letting it stagnate. The alumni association already is working with Kintera on Phase Two, which should include blogs and discussion groups, among other things.
“I think the number of directions that we can take the online platform is almost infinite because it’s going to be led by the creativity and the need, the desires of our alumni,” Nanni adds.
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Abny Santicola
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