The Watergate Guide to Straight Talk
Maybe this will help. If people lean on you about the grammar or structure of your sentences, try using this story. It’s one of those gazillion Winston Churchill/Lady Astor anecdotes that people use to illustrate points just like this.
This one has Lady Astor scolding Churchill for ending sentences with prepositions, and Churchill replying archly, “Madam, that is precisely the kind of insult up with which I will not put!”
- Companies:
- Huntsinger & Jeffer Inc.
Willis Turner believes great writing has the power to change minds, save lives, and make people want to dance and sing. Willis is the creative director at Huntsinger & Jeffer. He worked as a lead writer and creative director in the traditional advertising world for more than 15 years before making the switch to fundraising 20 years ago. In his work with nonprofit organizations and associations, he has written thousands of appeals, renewals and acquisition communications for every medium. He creates direct-response campaigns, and collateral communications materials that get attention, tell powerful stories and persuade people to take action or make a donation.
